Crowd Factory is the first company to deliver a customer acquisition solution that actually monetizes social activity by connecting it to conversion data. The focus on person-level data and ROI tracking gives marketers the ability to send their campaigns viral through the social channels and then track the social activity back to purchases and conversions. As pioneers of Social ROI our applications enable companies of all sizes to run and optimize social marketing campaigns that dramatically increase new customer acquisition, drive loyalty and engagement, and amplify brand awareness. Our customers include innovators like HBO, Universal, Billboard, The Golf Channel, Sony and McAfee.