Symplified’s vision is to secure the Cloud and Software as a Service (SaaS) applications by providing On-Demand Identity. The company has developed SinglePoint™ -- a massively scalable Internet utility that delivers access management, authentication, SSO, federation, auditing, compliance and administration capabilities for the cloud. SinglePoint’s ‘connect once and integrate an ecosystem’ unifies multiple cloud apps like Salesforce.com, Google, ADP, WebEx, Taleo, Xactly and many others. Symplified provides pay-as-you-go pricing, accelerated launch times and expertise on demand cutting security costs by 80%. Symplified’s founding management team also created Securant, which pioneered the market for Web access management software and was acquired for $140M by RSA Security.